Before the work began, the client had the main flow of donations through the personal page of the head of the foundation. Our task was to change this ratio and increase brand recognition among the Ukrainian user audience.
Revived Soldiers Ukraine (RSU)
Revived Soldiers Ukraine is a non-profit organization that provides assistance to the people of Ukraine, as well as rehabilitation of wounded soldiers.
The fund regularly donates medical equipment, drones, and ambulances. He is also engaged in the rehabilitation and prosthetics of Ukrainian soldiers in Ukraine and the USA.
Provided services
- development of a new communication concept with the user through social networks, increasing brand recognition among the Ukrainian audience, as well as work with attracting new donations among the audience in the USA;
- content plan development;
- preparation and publication of all content;
- creation of a unique design for the design of social networks;
- promotion of pages and published content;
- promotion of donations for the benefit of each seriously wounded soldier;
- promotion of charity events and concerts at which funds are collected in support of Ukraine;
- creation of a series of advertising creatives for promo campaigns.
Each fundraiser received an active contribution to the US region, and already from the first month, the fundraising period was shortened by an average of 1.5 times. The coverage of publications has also increased by 1.5 times.
In two months of work, the number of subscribers who actively interact with pages in social networks increased significantly (+529%).
We continue working on strengthening the brand and increasing the amount of humanitarian aid to Ukraine in the fight for its independence!